We are a community of inspired adventure athletes who believe performance doesn’t fade with time—it evolves. Together, we chase progress with intention, pushing our limits in the sports we love and building the strength, resilience, and longevity to keep going further, faster, and deeper into later life.
These athletes don’t just endorse NORTH Performance. They helped build it as co-owners.
Alana Blanchard
Alana Blanchard is a globally recognized surfer, model, and entrepreneur known for her powerful style and strong influence in and out of the water.
Ant Middleton
Ant Middleton is a former Special Forces soldier who has built a global audience through adventure and performance-driven content.
As a professional athlete and adventurer, I've proven that everything starts with the right mindset: disciplined and focused. NORTH Performance's all-in-one supplement makes it easy to cover my daily nutritional needs in one product I trust, keeping me consistent with my routine and helping my body recover fast and efficiently for my next adventure.
Ant Middleton — Former Special Forces Soldier, Adventurer
Billy Kemper
Billy Kemper is known for charging some of the world’s toughest waves, including Jaws, Pipeline and Sunset Beach.
Brandon Semenuk
Brandon Semenuk is a Canadian freeride mountain biker and filmmaker known for elite riding and innovative action sports visuals.
Brett Rheeder
Brett Rheeder is a Canadian freeride mountain biker and X Games athlete known for his dominance in slopestyle and competitive mountain biking.
Brody Jenner
Brody Jenner is an American television personality, DJ and entrepreneur known for his Malibu lifestyle, water sports and mainstream influence.
Casey Brown
Casey Brown is a leading mountain biker known for her fearless riding style, authentic storytelling and strong connection with female audiences.
Chris Burkard
Chris Burkard is a globally acclaimed photographer and storyteller known for capturing remote landscapes and adventure culture.
For every endurance adventure life throws at me, I’ve learned that I am only as good as my recovery. The training and the performance don’t amount to much if you can't get up and do it again day after day. That is what makes the NORTH product so good… It’s like having my entire recovery protocol in one tablet, tailored for those of us that have no intention of slowing down.
Chris Burkard — Photographer, Storyteller
Coco Ho
Coco Ho is a professional surfer known for blending surf culture, travel and lifestyle content with strong female audience appeal.
Da Rulk
Da Rulk is a performance coach known for high-intensity training methods and disciplined, mindset-driven coaching.
Danny MacAskill
Danny MacAskill is known for his creative bike trials riding and cinematic storytelling. He has built a global audience through viral action sports content.
As a professional athlete, I know performance starts with consistency. NORTH Performance's all-in-one supplement covers my daily nutritional needs in one product I trust, keeping me focused on training, recovery, and performing at my best.
Dominique Ohaco — Freestyle Skier, Olympian
Dominique Ohaco
Dominique Ohaco is a freestyle skier and Olympian known for her progression in women’s snow sports and adventure lifestyle content.
Jack Freestone
Jack Freestone is a professional surfer known for his smooth style and authentic surf and lifestyle storytelling across global audiences.
Julia Mancuso
Julia Mancuso is an Olympic gold medalist skier known for her decorated career and aspirational lifestyle and wellness content.
NORTH Performance is a game changer for me. As a busy mom of three, remembering every single vitamin in my cabinet was a struggle — this has simplified it completely. I'm also terrible at hydration, so I love dropping two tabs in my water and getting on with my day. I've noticed a huge impact on my mood and energy. It's simple, and it means I'm doing something good for myself again.
Julia Mancuso — Olympic Gold Medalist, Skier
Loïc Bruni
Loïc Bruni is a world champion downhill mountain biker known for elite racing and technical trail riding.
Meg Martin
Meg Martin is a two-time HYROX World Champion, including APAC and Pro Doubles victories. She is a relentless competitor, inspiring others through strength, endurance, determination, and a passion for pushing limits.
Renan Ozturk
Renan Ozturk is a climber and filmmaker known for expedition storytelling from some of the world’s most remote environments globally.
Traveling the world on expeditions and even at home, I’ve been looking for a supplement program that is simple and medically sound. NORTH is built by friends I trust and checks every box!
Renan Ozturk — Climber, Filmmaker
Robbie Maddison
Robbie Maddison is a motocross rider known for record-breaking stunts and globally recognized action sports innovation and impact.
Ryan Sheckler
Ryan Sheckler is a professional skateboarder, X Games champion and action sports icon. With decades at the highest level, Ryan continues pushing boundaries, training hard, and inspiring the next generation.
Ryan Williams
Ryan Williams is an action sports athlete known for progression across BMX, scooter and freestyle competition.
Scott Eastwood
Scott Eastwood is an actor and model known for global film roles and lifestyle content across fitness, surfing and travel audiences.
Tahnee Seagrave
Tahnee Seagrave is a world-class downhill mountain biker known for her speed, precision and elite-level competitive performance.
Torah Bright
Torah Bright is an Olympic gold medalist snowboarder known for innovation and lifestyle-driven outdoor adventure content.
NORTH has become my daily non-negotiable — Foundation for my base, Ultra as my secret weapon getting through mum life with three little ones. I can only imagine what it would've done in my peak competition years.
Torah Bright — Olympic Gold Medalist, Snowboarder
Travis Pastrana
Travis Pastrana is a professional athlete known for his success across multiple disciplines, including freestyle motocross, rally racing, NASCAR, and stunt performance.
Travis Rice
Travis Rice is a world-renowned professional snowboarder, X Games gold medalist and film pioneer, known for pushing the boundaries of freeride snowboarding.
NORTH Performance has been a game changer in my routine, keeping my body performing at full capacity, mentally and physically. This all-in-one supplement stack makes staying disciplined to your routine quick and easy while on the move — your go-to for all your daily needs, tastes great, and keeps your compass pointed NORTH.
Tyler Bereman — Freestyle Motocross Rider
Tyler Bereman
Tyler Bereman is a freestyle motocross rider known for his creative riding style and strong presence in modern action sports culture.
Yago Dora
Yago Dora is a WSL World Surfing Champion known for his progressive style, powerful surfing, and fearless approach to high-performance competition.